Casalasco S.p.A. at Cibus 2024 to promote the excellence of Italian tomatoes

From 7 to 10 May, Casalasco will bring its 100% Italian value chain to Parma

Casalasco S.p.A. at Cibus 2024 to promote the excellence of Italian tomatoes

Casalasco S.p.A. will attend the 22nd edition of the Cibus trade fair in Parma from 7 to 10 May, an unmissable landmark event for the Italian and international food industry.

This year Casalasco will have a prominent 180-square-metre stand at the fair, located in Hall 05 at Stand 016, offering visitors the chance to immerse themselves in an engaging and informative experience. Through its participation, the Group wants to share with the industry its ongoing commitment to promoting both the excellence of Italian tomatoes and the entire agri-food ecosystem they represent, returning value to all stakeholders in the chain.

On this occasion, the Group will present the restyling of the Pomì product packaging, designed for consumers in the United States, Germany and Austria, which are all strategic countries for the renowned brand since they are the leading markets in terms of both size and positioning.

From seed selection to final product distribution, the Group will bring to Parma the entire supply chain, which has always been guided by quality standards, continuous research and certifications that guarantee not only an increasingly high level of food safety, but also protection of people and the environment. Through the use of advanced studies and technologies, Casalasco reduces the impact of agricultural cultivation, promoting the efficient use of valuable resources such as water and nutrients. This sustainable approach not only benefits the environment, but also ensures superior product quality for end consumers.