CCDP at the conference “The environmental footprint of products”
Costantino Vaia, Managing Director of the Casalasco Tomato Consortium, was a speaker at the conference “The environmental footprint of...
This participation perfectly aligns with thedaily commitment of the Casalasco Tomato Consortium to operating under the banner of the green economy, capable of combining the brand's traditional quality with the new, more mature, awareness of the modern consumer, for whom the concept of well-being is not only strictly linked to the personal sphere, but also concerns the social and environmental context in which they live.
All of this is closely related to the concepts of Pomì Culture of Well-being, the brand's philosophy that pays comprehensive attention to all aspects of production and the impact that food choices have on global economies and the climate, as well as the brand's participation in the FOR THE CLIMATE label, which indicates on each package the amount of CO2 emitted during a product's life cycle, and Pomì Trace, a technological and IT system that enables the traceability of Pomì branded products.
